On One to One

Kelly Robertson of the Robertson Training Group gives us
some smart steps to take one by one to impact our revenues.

1.Make one more cold call every day. One extra call per
work day equals 260 calls in a year. How many can you turn into meetings?
Into sales?
2.Want to outpace your competition? Then invest one day
per month developing your skills. Attend workshops, conferences,
teleclasses and webinars.
3.“The early bird gets the worm.” Get to the office one hour
earlier in the morning – fewer distractions, better chance to reach
the decision makers. Achieve more in that 60 minutes than in
several hours.
4.Be more of a partner than a supplier to your customers/clients.
Instead of trying to sell them something, focus on learning about
their challenges and suggest one more idea to help them improve their
business.
5.Send one more handwritten thank you card. Send a note when their
company is written up in the news or just thanking them for
their order.

The Coach thinks . . . there is much power in this tiny number ONE.
Do you have a story to share about one to one?

Sandra Schrift sandra@schrift.com www.schrift.com

On Speaking Points

If you speak for a living, whether you are part time, fulltime or BIG time, you need to be guided by strategiesthat get you the bookings. Here is what my 20 plus yearsbooking and coaching speakers has taught me.Speak on a topic you have passion for AND othersneed to hear. (you can’t lose with topics like wealth, health andrelationships)Be a perceived expert on what you speak about. (thiscomes from your studies, life and work experiences)Create a sexy, sizzling title. Put your benefit(s) in yourtitle, if possible.Collect your material – it is everywhere (on the plane, at thecheck out counter, and your kids and grandkids say the darndestthings)Prepare, prepare, prepare. Don’t memorize your speech, butbecome very familiar with its content.It is about them, not you. Keep the audience’s interest withgreat content, personal stories to support your points, tonal variation,humor and interactive exercises.

The Coach thinks . . . to be a public speaker is a privilege and anawesome responsibility.